Rivian has hired Dan Pisegna as its Director of Fleet Sales, adding a dedicated commercial sales leader as the EV maker works to expand its van business beyond Amazon.
Pisegna announced the appointment in a LinkedIn post on August 15, saying he was starting a new role at the Irvine-based automaker.
His LinkedIn profile lists the position as beginning this month.
“This is an incredible time at such an innovative company, and I am thrilled to help scale our impact,” Pisegna wrote. “I look forward to working alongside this world-class team to consistently overdeliver for our customers, stakeholders, and teammates as we drive the future of sustainable performance.”
Pisegna thanked several colleagues in the post, from Human Resources, Finance, and the Commercial and Customer teams — including Greg Revelle, the company’s Chief Customer Officer.
Revelle was appointed to the newly created CCO role on January 12.
The position was designed to oversee Rivian‘s go-to-market strategy, including sales, marketing and operations, as the company prepared for the launch of its more affordable R2 SUV.
Pisegna’s hire under Revelle’s organization signals that expanding fleet sales is now a distinct priority within that structure.
Pisegna’s Background
Pisegna spent 19 and a half years at Enterprise Mobility, starting as a management trainee in the Seattle market and rising to Regional Rental Manager overseeing more than 60 locations and 600 team members between Seattle and Los Angeles, according to his LinkedIn profile.
He left Enterprise in December 2020.
From there, Pisegna held a VP of Operations role at The Connor Group in Texas from January 2021 to July 2023, followed by a stint as US Head of Sales and Business Development at Altus Group through February 2025.
He most recently served as Director of Client Services at Ryan, a position he held from January 2025.
A Growing Van Business
The hire comes during a period of momentum for Rivian‘s commercial van program.
The EV maker sold 4,003 commercial vans in the second quarter, up 48% from 2,701 a year earlier, according to Cox Automotive registration data.
The result marked the strongest quarter for van sales in more than a year and the highest-ever second quarter.
First-half volume reached 7,216 units, up 73% year over year, already exceeding the 6,809 vans sold across the first nine months of 2025.
The commercial van platform surpassed one billion cumulative miles driven in the second quarter, the first mileage figure Rivian has published.
Amazon‘s fleet of the custom-built electric delivery vans passed 40,000 across thousands of cities in North America, up from more than 30,000 reported in February.
The retail giant accounted for 52% of Rivian’s automotive revenue in the first quarter, up from about 11% a year earlier — a concentration that makes diversifying the fleet customer base a strategic imperative.
Expanding Beyond Amazon
Rivian opened commercial van orders to outside fleets in early 2025, pricing the RCV 500 from $79,900 and the larger RCV 700 from $83,900.
Disclosed fleet customers remain small.
HelloFresh took delivery of 70 vans as Rivian’s first major fleet client outside Amazon. Pizza-delivery startup Slice signed on as well.
Canadian home electrification startup Jetson was photographed running a branded Rivian van in July, the first observed home-services operator to deploy the vehicle with consumer-facing branding.
Vans carrying a Cintas logo have been spotted, an Illinois service firm bought at least one, and DHL piloted the vans in 2024 without a confirmed purchase.
On the government side, California’s Department of Transportation placed a second order in the spring, lifting the agency’s total commitment to 977 units worth roughly $97.1 million — the largest known fleet relationship for Rivian outside Amazon.
Despite the growing customer list, Chief Financial Officer Claire McDonough said on the first-quarter earnings call that Rivian does not anticipate significant fleet volumes outside Amazon in the near term, while expressing confidence that more fleets would electrify over the longer term.
Pisegna’s appointment suggests the company is investing in the sales infrastructure to be ready when they do.
Building the Commercial Team
The fleet sales director role adds to a series of commercial-vehicle hires and organizational moves this year.
Rivian rehired Aaron Hensler as chief engineer for the commercial-van platform after an eight-month stint at General Motors, bringing back an engineer who had worked on the van during its early development.
The company is additionally co-developing new EDV variants with Amazon that add a larger battery pack for roughly 30% more range and an all-wheel-drive option, though no timeline has been given.
Founder and CEO RJ Scaringe has said the company sees opportunities beyond Amazon but that the near-term focus remains on the anchor customer.
Scaringe told analysts to expect some growth in EDV demand this year.
Rivian‘s commercial sales may extend beyond the van to include R1T and R1S fleet placements — a segment where the EV maker already has traction through the Caltrans deal and a Sourcewell cooperative purchasing contract that opened its lineup to more than 50,000 government and public organizations.
The company’s existing fleet sales team had previously been led by Seth Parks, a senior manager of fleet sales, who confirmed the completion of the first Caltrans order on LinkedIn in January.
Parks, senior manager of fleet sales, is “responsible for public fleet sales in the US and Canada” according to his LinkedIn profile.
Pisegna’s director-level appointment represents an elevation of the function within Rivian‘s organizational chart.
Management has guided R1 and commercial van volumes to stay “roughly in line” with 2025’s 42,247 units for the full year, making the R2 the sole source of delivery growth in 2026.
First-half van volume of 7,216 units annualizes well above the 2025 run rate, suggesting the commercial business may outperform that baseline.
