XPeng
Image Credit: XPeng

XPeng’s Pressure Mounts as Global Demand Continues Below 2025 Levels

Guangzhou-based automaker XPeng said on Friday that it delivered 31,011 vehicles in April, a 7.5% decrease from the 35,045 units sold in the same month a year ago.

Sequentially, the figures increased from the 27,415 units delivered in March, as the company bets on the newly unveiled flagship SUV GX to help increase demand in the premium segment.

Last month’s result comes after a difficult first quarter, in which XPeng delivered 62,682 vehicles — a 33.3% year-over-year decline that ended a streak of quarterly growth dating back to mid-2023.

April figures extend a year-over-year decline that began in January.

In the first quarter, XPeng delivered 62,682 vehicles — a 33.3% drop and the first quarterly decline since the second quarter of 2023.

Including April, the company has delivered 93,693 vehicles in the first four months of 2026 — below the 129,053 units registered in the same period of last year.

2026 Guidance

XPeng aims to deliver between 550,000 and 600,000 vehicles globally this year.

The guidance represents a 28.1% to 39.7% increase from the 429,445 vehicles delivered in 2025.

Full-year 2025 deliveries were 13% above the guidance issued last year — of 380,000 vehicles — which XPeng reached in November, one month ahead of schedule.

With April’s result, the company has achieved between 15.6% and 17% of its full-year target.

To meet the low end of the guidance, XPeng would need to average approximately 57,038 and 63,288 deliveries per month over the remaining eight months.

GX Launch

April was marked by the launch of XPeng‘s first flagship three-row SUV — the GX.

Pre-sales opened on April 15 at a starting price of 399,800 yuan ($58,550) for both battery electric (BEV) and extended-range (EREV) versions.

The launch price came in below the 400,000-to-500,000-yuan range that industry observers had estimated when the model was first unveiled in February.

The BEV version is built on an 800V silicon-carbide platform with 5C ultra-fast charging, offering up to 750 km of CLTC range with a 110-kWh battery pack.

On the other hand, the extended-range variant pairs a 1.5-liter range extender with a dual-motor setup, delivering 430 km of electric range and 1,585 km combined on the CLTC cycle.

XPeng’s GX had its public debut at the Beijing Auto Show later in the month.

Built on the SEPA 3.0 architecture, the model is equipped with three in-house Turing AI chips delivering 2,250 TOPS of computing power.

XPeng has described it as its first “robotaxi-ready” consumer vehicle.

The GX uses a pure-vision autonomous driving solution — dropping LiDAR — and runs the company’s VLA 2.0 large AI models.

The model enters one of China’s most competitive segments, going up against the new-generation Nio ES8, the Nio ES9, the Li Auto L9, the AITO M9, the Onvo L90, and the Zeekr 9X, among others.

Model Updates

Earlier in April, cumulative deliveries of the Mona M03 — XPeng‘s best-selling model — surpassed 250,000 units, less than 20 months after the sedan launched in August 2024.

The 2026 Mona M03 went on sale on April 2 with XPeng‘s in-house Turing AI chip and 750 TOPS of computing power, at an unchanged starting price of 119,800 yuan ($X).

The company said it received over 10,000 firm orders within 37 minutes of launch.

XPeng also filed for the Mona L03 — a compact coupe SUV and the first SUV under the Mona sub-brand — ahead of the Beijing Auto Show.

The Mona L03 is estimated to be priced below the G6, further expanding the company’s high-volume lineup.

A second Mona SUV — a more conventional family-oriented model — is expected later this year.

Overseas Expansion

A week before the Beijing Auto Show, XPeng signed new distribution agreements for Bulgaria, Romania, and Malta at its Global Partners Conference in late April.

Romania became the 61st market in the company’s global network, under a tripartite deal between Hungarian group AutoWallis and Portuguese partner Salvador Caetano Group.

AutoWallis represents the brand in Hungary, Slovenia and Croatia, while Salvador Caetano is the dealer responsible for XPeng in Portugal and Spain.

The brand delivered 45,008 vehicles internationally in 2025 — roughly 10% of total deliveries — and is targeting to double that figure this year.

Matilde is a Law-backed writer who joined CARBA in April 2025 as a Junior Reporter.