Written by Cláudio Afonso | info@claudio-afonso.com | LinkedIn | Twitter
BYD announced Monday the appointment of Hedin Mobility Group as Dealer+ partner to provide distribution, sales, and aftersales services in Sweden and Germany for its hybrid-electric vehicles.
The automaker will open its first Swedish store within two months in Stockholm following other cities in Sweden and Germany with the delivery of sold orders expected to start in the last quarter of the year.
BYD added that will launch a custom website for each market later this month and that further information on models will be announced in September.

BYD, working together with Hedin Mobility Group, will now actively embark on selecting top dealers from different regions in Germany to represent the BYD passenger car brand. Hedin Mobility Group is one of Europe’s largest privately owned dealership groups, operating over 230 dealerships in eight countries, including Germany, with a significant dealership footprint across Scandinavia. It sold more than 125,000 vehicles in 2021. Hedin Mobility Group will sell BYD’s vehicles in Sweden through its dealership group Hedin Bil and via the specially selected dealerships in Germany.
General Manager of BYD Europe and International Cooperation Division Michael Shu said: “We are delighted to provide world-leading technologies within our inspirational range of new energy passenger vehicles to the German and Swedish public”.
“We believe the timing is perfect to meet consumer demand for more eco-friendly solutions. Our partnership with the well-respected Hedin Mobility Group has exciting potential in Sweden and Germany, and will support the entire customer experience at every phase. Together, we look forward to developing a sustainable transport future in both countries,” Shu added.
Anders Hedin, owner and CEO of Hedin Mobility Group commented: “We are proud to start this partnership with BYD and for the opportunity to represent such a pioneering brand. This underscores Hedin Mobility Group’s aspirations to be a leading mobility provider and a contributing force in the electrification of the European car fleet. Growing our distribution business is central to our strategic plans moving forward.”
Recently, the company announced that it is building its next-generation fleets on the NVIDIA’S DRIVE Hyperion architecture. This platform, based on DRIVE Orin, is now in production, and powering a wide ecosystem of 25 EV makers building software-defined vehicles on high-performance, energy-efficient AI compute. The open DRIVE Hyperion 8 platform allows these companies to individualize this programmable architecture to their needs, leveraging end-to-end solutions to accelerate autonomous driving development.
Written by Cláudio Afonso | info@claudio-afonso.com | LinkedIn | Twitter