Chinese automaker XPeng said on Friday it has delivered its 10,000th vehicle in Denmark, doubling the milestone it reached in July last year and making the Danish market its third outside China to reach five figures.
“10,000 XPENG vehicles on Danish roads! Car 10,000 just hit the road with Nicky,” the company said in a social media post on Friday.
The pace of the ramp-up is notable: XPeng needed about three years to reach 5,000 cumulative deliveries in Denmark after entering the market in April 2022.
The second 5,000 took roughly 13 months.
Denmark Market Position
XPeng sold 610 vehicles in Denmark in July, ranking eighth among all brands in the market.
Year to date, the automaker sits 12th with 3,177 units, more than double the volume sold in the same period a year ago.
The Danish market has emerged as one of Europe’s most EV-friendly.
As of the first half, 79.9% of all vehicles sold in the country were fully electric.
XPeng opened its first store in the country in early 2022 and adopted a model combining direct retail with agency collaboration.
Third Overseas Market at 10,000
Denmark became XPeng‘s third overseas market to surpass 10,000 cumulative deliveries.
Both Israel and Norway had already crossed that threshold by the end of the first half of 2026.
Norway was the automaker’s first market outside China, where the company began selling the G3 SUV in December 2020.
Between 2023 and July 2026, the Norwegian market alone absorbed 10,702 vehicles.
The latest 10,000 units were sold in just three years, reflecting a step change in demand after the brand’s initial ramp-up period.
Across Europe more broadly, XPeng became the first Chinese new energy vehicle startup to reach 10,000 cumulative deliveries in August 2024, with a G6 unit marking the milestone.
European Footprint by Market
The company’s European sales footprint continues to expand unevenly across individual markets.
In France, XPeng has reached 6,000 cumulative deliveries.
In Germany, registration data from the Kraftfahrt-Bundesamt shows 7,994 vehicles sold between May 2024 and July 2026, placing the market on track to become the next to cross the 10,000-unit mark.
Sweden trails at 2,588 cumulative units.
Germany and France represent the automaker’s largest continental European markets outside the Nordics, and both have grown substantially since the brand launched refreshed versions of its G6 and G9 SUVs across the region.
XPeng brought the refreshed G6 and G9 to Europe in mid-2025, with updated powertrains and styling that brought the models closer to the specifications already available in the Chinese domestic market.
Exports Push Intensifies
The Danish milestone lands at a time when XPeng is accelerating its global push on multiple fronts.
The company exported a record 9,700 vehicles and kits in July, setting a new monthly high.
Overseas sales doubled to 19% of total revenue in the first half of 2026, as the company leaned into international markets to diversify away from intensifying domestic competition.
The automaker is also broadening its product portfolio for overseas buyers.
XPeng debuted the Mona L03 across 65 markets in both electric and extended-range variants earlier this year, marking the first time the company offered a non-pure-electric model outside China.
The L03 targets a lower price segment than the G6 and G9 SUVs and is designed to expand the brand’s addressable customer base.
This export push goes beyond increasing the brand’s lineup across the continent, with local assembly also expanding.
XPeng recently started assembling the P7+ sedan through its partnership with Magna Steyr in Graz, Austria, where it already assembles the G6 and G9 SUVs since late last year.
The brand is preparing to assemble a fourth model “soon,” according to its founder and CEO He Xiaopeng, and is further negotiating another manufacturing location in Germany through Volkswagen Group.
Delivery Targets
The brand set an internal target of 550,000 to 600,000 total vehicle sales for 2026, a 28% to 40% increase over the 429,445 units delivered in 2025.
XPeng ended 2025 with a global sales and service network of over 1,000 outlets, including 380 physical stores outside China — more than 150% growth year over year.
The company expects global markets to account for half of total revenue within a decade.
In Europe, the automaker has expanded beyond its original four Nordic markets — Norway, Denmark, Sweden, and the Netherlands — into Germany, France, Italy, the United Kingdom, and several Central and Eastern European countries including the Czech Republic and Slovakia.
