XPeng has collected 12,136 orders in Europe for its L03 SUV coupe in less than three months since the model’s global launch, Founder and CEO He Xiaopeng said at a media event in Paris on Sunday.
He Xiaopeng presented it at the brand’s event for media and investors, held on the eve of the Paris Motor Show.
“The XPENG L03 is already building momentum, securing more than 12,136 orders before physical test vehicles have even reached retail stores,” XPeng said in a message shared with media on Sunday.
The Guangzhou-headquartered brand did not say how many of the orders carry a deposit, whether they can be cancelled, or how they split between European markets.
The company also did not break the total down between the fully electric L03 and the extended-range version.
XPeng has not yet started deliveries of the L03 in Europe.
From Munich to Paris
XPeng launched the L03 globally in Munich on July 16, at an event attended by about 1,500 guests, including EV.
The launch covered 65 markets, the first time XPeng had introduced a model in China and abroad at the same time.
Orders in France opened the same day. The fully electric version starts at €34,990 ($39,200) in France and Belgium and €35,600 ($39,900) in Germany.
The L03 Power X, which pairs a smaller battery with a 1.5-litre range extender, starts at €38,600 ($43,300) in Germany.
The L03 measures 4,650 mm in length on a 2,850 mm wheelbase and is XPeng’s cheapest SUV in Europe, sitting below the G6.
XPeng said in a statement dated September 30 that the L03 was “now preparing to begin its first deliveries to European customers.”
XPeng’s German subsidiary said on October 2 that the car would reach dealers this month.
The company is also using the L03 for its first public rides with its Next Generation Pilot assisted-driving system in Europe, in the Paris Motor Show’s Autonomous Lab, where Tesla is the only other carmaker taking part.
That system is not yet on sale to any European customer, and XPeng has said it will roll it out in Europe from early 2027.
XPeng said on Sunday that its Physical World Foundation Model gives NGP 30 seconds of memory and the ability to simulate six seconds ahead, and that the second version of its VLA system delivers a 20-fold improvement in what it called comprehensive safety.
Built in China
Unlike the G6, G9 and P7+, the L03 is not assembled in Europe.
“The L03 will indeed be produced in China, because with the success of the G6 and G9, Magna Steyr’s plant in Austria is saturated,” Rodier said in July.
Magna assembles the three other models in Graz from semi-knocked-down kits shipped from China, and completed a first production trial of the G9L SUV there this month.
XPeng exported 1,244 L03 vehicles from China in August, the model’s first month of overseas shipments at scale, according to China Passenger Car Association data.
China-built electric cars from XPeng face a 20.7% countervailing duty in the European Union on top of the standard 10% import tariff.
Those duties cover only battery-electric vehicles, not hybrids.
Chinese hybrids now face a separate track.
The EU said on Friday it had reached a shared understanding with China to moderate Chinese exports of hybrid and plug-in hybrid cars to the bloc, with Trade Commissioner Maroš Šefčovič saying the understanding opened the prospect of cutting them by more than half.
Beijing’s own text gave no figure, and Šefčovič did not say how the reduction would be enforced.
EU leaders are due to review the understanding in Brussels on October 15 and 16.
Neither side has said whether extended-range models such as the L03 Power X fall within its scope.
European carmakers’ lobby ACEA welcomed the deal, saying it could help the transition to a new era of Chinese presence in the European market “in an orderly way.”
At Home
The L03 has also become XPeng’s volume driver in China, where it is sold as the Mona L03 from 123,800 yuan ($18,500).
The model outsold every other XPeng model in August, its first full month on sale, with 8,424 retail sales in China.
Deutsche Bank estimated in July, citing dealer checks, that Chinese buyers had placed more than 50,000 non-cancellable orders for the model.
Monthly deliveries of the L03 exceeded 10,000 units in September. The exact figure is set to be disclosed over the next few days as the China Passenger Car Association releases the complete industry breakdown.
Europe Push
XPeng has delivered more than 100,000 vehicles outside China, including more than 60,000 in Europe, the company said.
The 12,136 L03 orders are equivalent to about a fifth of that European total, by EV’s calculation.
The carmaker registered more than 4,619 vehicles across Europe in August, more than four times the figure a year earlier, according to data compiled by EV from national registration authorities.
Germany has become its largest market outside China this year.
XPeng registered 5,773 vehicles in Germany in the first eight months of 2026, up 257.7% from a year earlier and nearly double the 2,991 it registered in all of 2025, according to Kraftfahrt-Bundesamt (KBA) data.
The KBA counts new vehicle registrations, not retail sales, and does not disclose how many went to private or fleet buyers rather than to dealer demonstrators, showroom stock, press cars or courtesy vehicles.
In Norway, XPeng registered 564 cars in September, up 131.1% from a year earlier, according to the road traffic information council OFV.
That took its Norwegian total for the first nine months to 4,866, already above the 4,466 it registered in all of 2025.
XPeng doubled its global presence from 30 to 60 markets in 2025, with Europe at the core of the expansion.
The company said on Sunday it now sells in 82 markets and has eight research and development centers and six production sites worldwide.
Its research and development spending reached €770 million ($863 million) in the first half of 2026, up 39% from a year earlier, XPeng said.
In Europe, XPeng is targeting more than 4,000 fast-charging points by 2028.
The company describes its approach on the continent as “In Europe, For Europe,” a phrase He Xiaopeng used at the Munich launch.
XPeng presented itself on Sunday as “A Physical AI Company,” with a slide showing its humanoid robot, AI cars and flying cars built on its own Turing AI chip and Turing Physical World Foundation Model.
The company named its robotaxi service XPENG YOYO last week and opened sign-ups in China through invitation codes.
At the Paris Motor Show, XPeng will give the G9L flagship SUV its global premiere on Monday and open European orders for the model.
