Written by Cláudio Afonso | info@claudio-afonso.com | LinkedIn | Twitter
The EV maker Lucid Motors announced Monday the Stealth Look, a new version for the exterior design of the Air Grand Touring Performance, Air Grand Touring, and Air Touring models coming in the first quarter of 2023.
The theme is described by Lucid as “a darker and overtly sporting personality” and modifies 35 components on the exterior costing $6,000 in the U.S. and CAD$7,500 in Canada.
Among the most immediately visible changes, Air’s mirror caps and distinctive cantrails framing the Glass Canopy roof feature a darker Stealth finish. Elements of the lower body trim, as well as the trim around the Intelligent Micro Lens Array headlights and one-piece blade taillights also feature the new darker Stealth Satin finish, Lucid detailed.
“From its inception, Lucid Air was designed for two distinct looks that reflect the duality of its personality: standard Platinum Look, which highlights its luxurious nature; and now Stealth Look, which is simultaneously assertive yet under-the-radar,” said Derek Jenkins, SVP of Design and Brand, Lucid Group.
“Lucid Air is undeniably one of the highest-performance vehicles on the road as exemplified by the Air Grand Touring Performance, with 1,050 horsepower, which secured the title of fastest production car in the Hillclimb Timed Shootout at this year’s Goodwood Festival of Speed. The sinister style of Stealth Look is a perfect complement.”
The company added that with this theme, “many exterior components that would otherwise be finished in platinum instead feature a dark Stealth Polished finish, reminiscent of the spéculaire black polishing technique employed in fine horology and jewelry”.
“These include the front nose blade, C-pillar flags, and lower door and fascia trim. Elsewhere, Stealth Look adds black gloss and satin graphite accents to further enhance the sharpened appearance”, the company added.
Stealth Look also includes unique wheel designs and finishes for each wheel size (wheel size availability depends on Air model variant): 21-inch Aero Sport Stealth wheels, with satin black wheel inserts and 20-inch Aero Lite Stealth wheels, with satin black wheel inserts.
BE THE FIRST ONE TO GET THE NEWS
Last week, the company announced its second quarter financial results reporting $97.3 million of Revenue on deliveries of 679 vehicles and adjusted its 2022 production volume outlook to a range of 6,000 to 7,000 vehicles.
The results were followed by a conference call Lucid’s CEO Peter Rawlinson and CFO Sherry House answered the most upvoted questions from shareholders including a possible partnership with the Tech giant Apple.
Peter Rawlinson, Lucid’s CEO and CTO, mentioned that the company would potentially be “a fantastic partner for one of these groups today” referring to cargo vehicles or sharing fleets due to the additional space in the vehicles.
Recently, Lucid Motors Senior VP Eric Bach revealed in a recent interview with Driving Electric that the luxurious EV maker is developing entry-level new products. After the already known Gravity project — a seven-seater SUV that has been delayed until 2024 — the EV maker is working on a “mid-size” electric car to rival Tesla Model 3 in 2025-26.
Recently, Lucid announced the appointments of Evelyn Chiang, VP of Process Transformation, and Walter Ludwig, VP of Global Logistics. Evelyn worked at Tesla from August 2007 until the end of 2010 where she was VP of Supply Chain & IT and also the head of Tesla Roadster Operations, the company’s first model.
Written by Cláudio Afonso | info@claudio-afonso.com | LinkedIn | Twitter