Written by Cláudio Afonso | info@claudio-afonso.com
Tesla was named the Best Overall Luxury Brand of the year by The Kelley Blue Book Awards, for the third consecutive year. The best overall brand was Honda due to its “impressive range of vehicles and terrific quality make it this year’s winner”. Toyota got the Best Truck Award for its “excellent reliability, capability, and resale value”. Check the winners here.
The Kelley Blue Book Brand Image Awards recognize automakers whose model lines of cars, trucks, and SUVs create enthusiasm among shoppers. Brand image isn’t just about consumers being aware that a brand exists. The automakers that are awarded here have brand images that can excite and attract new car shoppers. And doing this is essential when it comes to success in the market.
On early Friday, AutoData Corp. reported that Tesla sold 42,742 vehicles in February in the US, representing an increase of 98% Year-over-Year. Year to date, Tesla sold 82,907 units in the country, up 79% from 2021. Meanwhile, Ford sold 2,096 EVs in February and 4,699 year to date.
According to the China Passenger Car Association (CPCA), Tesla sold 56,515 GigaShangai-made vehicles in February, including 33,315 for export. When compared to the same period of last year, it is an increase of 208.5%.
Written by Cláudio Afonso | info@claudio-afonso.com