Zeekr Group, the premium carmaker under China’s Geely Holding Group, sold 2,700 vehicles of its main brand from April 14 to 20.
According to registration data released this Tuesday on Chinese social media, last week’s results represent a slight (17%) rebound from the second week of April but remain below the sales pace seen in March.
Between March 31 and April 20, the premium brand sold 7,700 units.
From April 7 to 13, registrations fell below 2,400 units for the first time since early February, when the Chinese New Year holiday impacted both production and sales.
Zeekr brand is targeting a 44% sales growth this year to 320,000 units. Up until last week, the brand registered 46,600 vehicles in China year to date.
Zeekr x Nio
Zeekr’s direct competitor Nio registered 5,400 vehicles between April 14 and 20, doubling its sales from the previous week and recording its highest weekly sales in 2025.
The Shanghai-based brand surpassed Zeekr‘s sales in early April, with registrations surging since then. On the contrary, the Hangzhou-based firm saw its sales fall to an average of 2,500 weekly units so far this month.
Year to date, the Nio brand has delivered 37,800 vehicles, while figures for the Zeekr brand reached 46,000 units. In March, Zeekr’s deliveries exceeded 15,000 cars, marking an 18.5% year-over-year increase. Meanwhile, Nio deliveries jumped 27% year-over-year to over 10,000 units.
Competitors
BYD Group sold over 56,000 fully electric and hybrid vehicles from April 14 to 20. Among China’s EV startups, Xiaomi and Leapmotor outperformed XPeng in last week’s vehicle registrations.
XPeng sold 6,600 vehicles, Xiaomi listed 7,200 units and Leapmotor, backed by Stellantis, recorded 8,600 cars. Li Auto led the group by selling 8,800 weekly units.
Tesla followed closely with 6,800 vehicles registered in China. The U.S. automaker’s numbers are gradually recovering, as early-quarter exports from its Shanghai Gigafactory typically delay local deliveries.
Upcoming Models
Over the weekend, Zeekr launched the four-seat 009 Grand Collector’s Edition, a variant of its flagship multi-purpose van (MPV) with a starting price of 899,000 yuan ($123,150).
It’s the second variant after the launch of the 009 Grand model exactly a year ago, targetting business owners — prices from 789,000 yuan ($108,000). The original Zeekr 009 MPV, a six to seven-seater, launched in late 2022 with prices beginning at 439,000 yuan ($60,130).
Last week, Zeekr officially launched the new 007 GT (Grand Touring), a shooting brake version of the 007 model, at an event hosted by CEO An Conghui. The car will be sold in international markets as the Zeekr 7 GT, with production already underway at the company’s Hangzhou plant.
The 7GT will be the first model of the brand to have a long-range variant along with its fully electric one, as Zeekr announced, earlier this year, it plans to offer EREV versions of its models.
In early March, the brand revealed that its upcoming full-size SUV will be called the Zeekr 9X, set to debut at the Shanghai Auto Show this Wednesday. The brand revealed the model’s first images on Chinese social media earlier this Tuesday.
Focused on fully electric vehicles up until now, Zeekr is also set to release two hybrid SUVs in the third and fourth quarters.
The company will release its first quarter financial results on May 15. As of the time of writing, Zeekr is trading at $18.54 in the pre-market session, up 0.9% from the previous close on Monday ($18.38).
