Written by Cláudio Afonso | info@claudio-afonso.com | LinkedIn | Twitter
The historical US automaker DeLorean Motor company released a new teaser for its upcoming all-electric model with the presentation scheduled for Tuesday, May 31. The concept car is now slated to premiere Thursday, August 18 at the prestigious Awards Ramp at the Pebble Beach Concours d’Elegance.
“Excitement is rising like the doors of our iconic sports car, and we are revealing the next generation prototype 3 days earlier than planned on the most prestigious stage at Pebble beach” said Troy Beetz, CMO of DeLorean Motor Company Inc. The past, present, and future of DeLorean will unfold over the duration of Monterey Car Week through a series of activations and events showcasing the vehicle. Along with the reveal, DeLorean will also announce the official name of the vehicle.
The long-awaited concept car is the culmination of a 40+ year history with the prestigious design company Italdesign and DeLorean’s new interpretation of a modern icon, the automaker said.
DeLorean Motors, Inc. is a new energy mobility company with a universal presence. The company launched its first vehicle to the public in 1981 and subsequently became an iconic brand characterized by its rebellious and trailblazing designs. After 3 generations of evolution, DeLorean embarked on its future trajectory in 2022 with an electric vehicle.
Written by Cláudio Afonso | info@claudio-afonso.com | LinkedIn | Twitter