XPeng sold 6,500 vehicles in its domestic market between June 30 and July 6, according to registration data shared on Chinese social media this Tuesday.
The data reflects a 42.0% decline from the final full week of June, when XPeng registered 11,200 units — its strongest weekly performance so far this year.
The sales decline follows a typical quarterly cycle, with figures generally experiencing a significant increase towards the end of each quarter, followed by a sharp drop at the beginning of the subsequent one.
The brand delivered 34,611 vehicles globally in June — its eighth consecutive month above 30,000 units. It reached 103,181 vehicles in the second quarter and 197,189 in the first half of the year.
It was the only Chinese automaker which completed half of its annual delivery target. By June 30, XPeng had reached 53% of its yearly guidance of 380,000 units.
Last Friday, XPeng officially launched its new G7 model.
The mid-size SUV is priced between 195,800 yuan and 225,800 yuan, equivalent to $27,300–$31,500.
It is the first model to feature the in-house developed AI Turing chip, which will later be included in Volkswagen Group models, as part of the collaboration announced exactly two years ago.
The brand received 10,000 orders within the first nine minutes of its launch. Deliveries of the first G7 units started earlier this week in Shanghai.
The G7 SUV is positioned to rival Tesla’s refreshed Model Y and Xiaomi’s recently launched YU7.
Last week, Tesla sold 5,000 vehicles in China, a 75.8% plunge from the record 20,700 vehicles it registered from June 23 to 29. From those, 3,500 were Model Ys.
Xiaomi listed 4,900 EVs, a 46.2% fall from the 9,100 units sold a week before — with 300 of the vehicles being YU7 SUVs.
Regarding other Chinese new energy vehicles, both Huawei-backed Aito and Stellantis’ Leapmotor registered 9,400 units, while Li Auto sold 7,500 vehicles.
BYD continued to lead the market with 55,600 hybrid and fully electric vehicles sold from June 30 to July 6, down 29.3% from the prior week.
Premium brands Nio and Zeekr sold 2,800 and 3,200 vehicles, respectively — meaning that the Geely-backed brand outperformed the Shanghai-based automaker last week.
Nio Group’s sub-brands Onvo and Firefly both registered 1,300 units. However, Onvo sales fell from 1,700 units in the prior week, while Firefly’s increased — and reached a new record year to date.
