XPeng Denmark
Image Credit: XPeng

XPeng Sells 1,438 EVs Across 10 EU Markets in May as Expansion Continues

Chinese automaker XPeng sold 1,438 electric vehicles across ten European markets in May, slightly below the 1,477 units registered in April.

Sales in Norway, Denmark, Sweden, and the Netherlands totaled 311 units in May 2024, a fourfold increase driven by the brand’s expansion into multiple new European markets.

Over the last twelve months, XPeng began sales in five new markets, including Germany, France, Portugal, Spain, the UK, Ireland and Finland.

The brand is currently present in 15 European markets and recently announced its expansion to seven more.

However, as of Thursday, not all countries have disclosed monthly registrations from May.

The brand sold 316 vehicles in Norway last month, according to data from the Norwegian Road Federation (OFV). Sales soared 338.9% year over year, despite the slight decline of 5.1% from April’s 333 units.

XPeng listed 308 vehicles in the Danish market, more than doubling registrations from a year ago. However, data from Mobility Denmark also showed a sequential 10.7% dip from 345 vehicles.

In Sweden, the brand reached 100 monthly units for the first time in 2025 — it sold 106 units in the Swedish market last month, 8 units above April’s figures. Sales surged 141.0% from a year ago.

The Chinese company’s sales also doubled year over year in the Netherlands, where it sold 114 units. National data showed that registrations increased 8.6% from April.

XPeng announced its expansion to Germany in 2023, but officially entered the market exactly a year ago. After beating its sales record in April with 207 vehicles, sales dipped 10.1% to 186 units, according to data from the KBA.

In the French market, where the brand also arrived exactly one year ago, vehicle sales reached 255 units, a decline of 14.4% from April’s 298 units. By May, XPeng had sold its 1,000th vehicle in the market for the year to date.

The brand entered the Iberian Peninsula in late 2024. In Spain, 57 EVs were sold, according to EU-EVs, up 72.7% from the 33 units in April.

According to Portugal’s ACAP, XPeng registered 82 vehicles in the country last month, up 67.3% from April’s 49 units.

The Guangzhou-based brand entered the UK in February and sold 51 units in the market year to date, according to the SMMT. Last month, the brand added 6 EVs to the 36 units sold in March and 9 vehicles registered in April.

The company currently features only one right-hand drive model in the market: the G6 SUV, its more affordable model.

In January, XPeng announced expansion to Ireland and Finland. In the Finnish market, the company sold 13 units in April, according to EU-EV, but no data has been disclosed regarding May’s figures.

Irish sales of the brand reached 8 units in May, after having sold 14 units in April, according to official national data.

XPeng is also present in Belgium, Luxembourg and Iceland, and sales in Switzerland, the Czech Republic and Slovakia were set to start this quarter. However, the countries have not yet revealed registration data for May.

The Chinese carmaker also entered Poland in April, and announced expansion to Italy soon after. The company revealed it is entering Latvia, Lithuania and Estonia through a new distribution agreement with Modus Group.

The Hungarian group AutoWallis said last month it will become the brand’s exclusive distributor in Hungary, Slovenia and Croatia.

It aims to more than double the number of countries it operates in from 30 to 60 by 2025, and to double annual vehicle deliveries to over 380,000 this year.

XPeng recently announced that it has partnered with PlugSurfing to give its European customers access to 940,000 EV chargers across the continent.

Last month, XPeng delivered 33,525 vehicles globally, up 230% from a year earlier, despite a 4.3% decline from April’s 35,045 units. May was the seventh consecutive month above the 30,000-unit threshold.

Matilde is a Law-backed writer who joined CARBA in April 2025 as a Junior Reporter.