Tesla introduced new incentives on Friday for US customers purchasing the Cybertruck, Model S, or Model X, as the company’s overall discount offerings in the country reach a new record high.
Customers can now access one year of free Supercharging for inventory models of the Model X, Model S (previous iterations) and the Cybertruck.
Cybertruck purchases also benefit from a 2.49% APR without including the Full Self-Driving (Supervised), which would add $8,000 to the price.
However, if purchasing the model with the FSD included and by taking delivery of the new model by September 30, the rate drops to 0%.
All Tesla vehicle purchases come with a free one-month trial of the FSD, which can be added later with either a single payment or a $99 monthly subscription. FSD transfer from one vehicle to another is also free for Tesla drivers.
Customers can also rely on the $7,500 tax credit when either buying or leasing an electric vehicle, which will be eliminated by September 30, after the Congress altered and then approved Trump’s “big, beautiful bill” earlier this month.
According to a post by Tesla enthusiast Sawyer Merritt on X, “Tesla has a record amount of incentives in the US right now.”
On Wednesday’s earnings call, following the brand’s second quarter financial report, chief financial officer Vaibhav Taneja said that, as the $7,500 EV tax credit is about to end, the company has “rolled out all our planned incentives already and will start pairing them back as we start to sell.”
Taneja warned that the Tesla has a “limited supply of vehicles in the US this quarter” and, for customers in the US “looking to buy a car, let’s roll now as we may not be able to guarantee delivery for orders placed in the later part of August and beyond.”
The call was also marked by warnings of “rough quarters” ahead, with growing concerns over weak demand and the delayed production of the affordable model.
Tesla sold 143,535 vehicles in the US during the second quarter, 12.6% below the same period in 2024, according to data from Cox Automotive.
Its lineup in the US includes the flagship Model S and Model X, the Model Y SUV and the Model 3 sedan, plus the Cybertruck.
From the total vehicles sold in the previous quarter, over 86,000 were Model Ys and more than 48,000 were Model 3s.
Sales of the Cybertruck tumbled to 4,306 units registered between April and June — a drop of 50% year over year.
Prices for the Cybertruck start at $79,990.
Tesla recently expanded its trade-in program for the Cybertruck — meaning Cybertruck owners can trade them for a new (or used) Tesla vehicle.
In mid-June, Tesla unveiled the refreshed versions of its flagship Model S and Model X. According to the company’s website, the new iterations are expected to start being delivered in mid-August.
The revamped Model S starts at $84,990 with the Plaid version beginning at $99,990. The new Model X is priced from $89,990 for the All-Wheel-Drive, while the Plaid version begins at $104,990.
Tesla‘s Model 3, which was revamped in late 2023, is priced from $42,490 in the United States, and prices from the recently refreshed Model Y SUV start at $44,990.
