EV maker Rivian sold 3,910 vehicles in the United States last month, down 20.1% year over year, estimates from ‘Motor Intelligence’ showed on Tuesday. Sales of the California-based manufacturer dropped by 26.6% in the first quarter compared to the same period last year, totaling 11,070 vehicles.
Rivian’s numbers have been sequentially falling year over year. In February, when reported the fourth quarter earnings results, the company led by RJ Scaringe said it expects to deliver between 46,000 and 51,000 vehicles this year.
The company is expected to release the first quarter’s production and delivery figures in the following days.
U.S. Sales
Lucid sold 942 vehicles in the same period marking a new sales record for the premium EV maker. In the first quarter, Motor Intelligence estimates that Lucid Motors sold 2,412 units in the United States.
Tesla sales fell 11% year over year to 44,835 units despite the 3% sequential growth. Both Ford and GM saw their overall US sales jumping 10% and 23% in March, respectively.
Upcoming Rivian’s R2
Mid-March, RJ Scaringe shared an update on the highly anticipated R2 model’s progress on social media. The SUV, which is planned to start production in the first half of next year, will rival Tesla’s refreshed Model Y.
With 95% of the materials already sourced, Rivian’s chief expects the costs to be “about 50%, about half of what the R1 bill of materials is.”
“Our outlook reflects our current view on potential adjustments, and that includes things like incentives, regulations, tariff structures,” Rivian’s Chief Financial Officer Claire McDonough said during the last earnings call.
In the same call, the company announced the launch of a hands-free driver-assistance feature, via software update. It is expected to work on 130,000 miles of roads in both the U.S. and Canada, and it will be expanded to secondary roads next year.
Rivian’s Also
Rivian revealed last week that it has been developing fully electric lightweight vehicles which will now be run through a separate company called Also Inc.
The company will launch its first product in early 2026 — according to Rivian’s CEO, a compact electric vehicle with one seat, two wheels, a screen, computers and a battery.
“We’ve been taking the Rivian technology stack and adapting it to much smaller form factors and then coming up with some incredibly exciting embodiments of that technology,” Scaringe told Reuters.
Executives Leaving Rivian
In early March, Rivian‘s Senior Vice President of Vehicle Programs, Donald “DJ” Novotney, left the company. The former Apple employee, who worked for Rivian since January 2024, reported directly to CEO RJ Scaringe.
Novotney was not the first top executive leaving, as last year marked the exit of Chief Accounting Officer, Chief Communications Officer, VP of Manufacturing Operations and its sales chief.
As of the time of writing, Rivian shares are trading 0.75% lower in the pre-market session, at $13.18.









