Image Credit: Weibo

Nio’s subbrand codenamed “Firefly” to Launch in Europe Next Year, Exec Says

Written by Cláudio Afonso | [email protected]LinkedIn | X

Nio will unveil “a second smaller EV to be sold in Europe next year for less than $30,000,” Reuters reported on Monday citing Nicolas Vincelot, Nio Group general manager for France.

The second sub-brand of the Group is codenamed “Firefly” and will focus in smaller and cheaper models around $27,000 (200,000 yuan) which will be able to access Nio‘s battery swap technology.

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“Nio is currently working on the launch of new car brands, that would be less premium, still obviously 100% electric, and more suited for the European market needs,” Vincelot told Reuters during a France-China business forum held in Paris on Monday.

In late January, Nio co-founder and president Lihong Qin enhanced the European market as a target for the more affordable brand.

The first model has been seen several times over the last weeks in road tests across China. According to official documents shared recently on Weibo, the factory responsible for producing Firefly vehicles is planned to have an annual output of 120,000 body structural parts/ units.

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Construction is set to commence in June of this year, with completion and operation expected by December, per the documents seen by the automotive blogger.

The first one named Onvo will be launched in “mid-May” together with the first model L60 as said by the chief executive William Li. Earlier today, Onvo website went live with a teaser of the upcoming launch, which the date is still unknown.

Written by Cláudio Afonso | [email protected]LinkedIn | X

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Cláudio Afonso founded CARBA in early 2021 and launched the news blog EV later that year. Following a 1.5-year hiatus, he relaunched EV in April 2024. In late 2024, he also started AV, a blog dedicated to the autonomous vehicle industry.