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Rivian and Ferrari CEOs Stop by Lucid Gravity at Pebble Beach

Written by Cláudio Afonso | LinkedIn | X

Rivian Founder and CEO RJ Scaringe joined Ferrari Chief Executive Benedetto Vigna on Sunday to visit Lucid Motors’ upcoming model Gravity on the Concept Lawn at the Pebble Beach Concours d’Elegance.

Scheduled to start production “in late 2024,” the three-row 7-seater SUV will have, as one of its competitors, the Rivian R1S.

“The force of Lucid Gravity was strong at the @pebbleconcours this weekend! Ferrari CEO Benedetto Vigna and Rivian Founder RJ Scaringe stopped by to chat with Lucid CEO Peter Rawlinson and experience our spacious frunk,” Lucid wrote on X.

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In an interview with CarBuzz last month, Lucid‘s CEO revealed he already tested Rivian’s SUV saying he’s “not worried”.

Asked about the competition with the R1S, Rawlinson said, “You could say, ‘How is Rivian gonna respond?’ Because Gravity is gonna be the best SUV out there, and no one will be able to compete with it”.

“To me, product is king. Bring it on […], but I’ve driven R1S, and I’ve driven the Gravity. I’m not worried,” Rawlinson added.

Earlier this year, Rivian updated its R1T and R1S models with “hundreds of hardware improvements, performance upgrades, a fully redesigned software experience, new in-house drive systems,” according to the Irvine-based manufacturer.

Ferrari’s first-ever electric car will be unveiled by the end of 2025 with the first deliveries expected for 2o26. The model will be powered by Ferrari’s partner SK On.

Last March, the automaker signed a memorandum of understanding with the South Korean battery firm to renew the ongoing partnership.

Over the last five years, SK On has been supplying battery cells for the hybrid model SF90 Stradale, its open-top variant, the SF90 Spider, and more recently to the 296 GTB and the 296 GTS. 

Written by Cláudio Afonso | LinkedIn | X

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Cláudio Afonso founded CARBA in early 2021 and launched the news blog EV later that year. Following a 1.5-year hiatus, he relaunched EV in April 2024. In late 2024, he also started AV, a blog dedicated to the autonomous vehicle industry.