Lucid Motors has yet to begin production of its ‘Lunar Titanium’ paint option for the Gravity SUV, as confirmed by reservation holders and in a new factory flyover.
A drone flyover of the Casa Grande assembly plant published on Wednesday by the YouTuber and Lucid customer, ‘Lucid Flys’, found zero Lunar Titanium vehicles in staging lots, or on outbound car haulers.
Every Gravity spotted at the Casa Grande plant was finished in one of the five colors already available to order.
Lucid first showcased the Gravity in Lunar Titanium at the Los Angeles Auto Show in late 2023.
The company’s website redirects customers trying to order a Gravity SUV to an available-inventory page listing only those five colors.
Lunar Titanium does not appear among the results, and new reservations for the option cannot be placed through Lucid‘s website as of Thursday.
Lucid‘s Gravity inventory page displays five other exterior colors: Stellar White, Cosmos Silver, Quantum Grey, Zenith Red, and Aurora Green.
According to several customers on Lucid Owners Forum, sales advisors have told buyers the earliest Lunar Titanium deliveries will arrive in February or March — after previously quoting a November and then December production start.
The decision to redirect the ordering flow suggests Lucid is managing demand intake to the paint colors currently under production.
Timeline of Estimates
The Lunar Titanium option was first listed on Lucid‘s website with a “Winter Availability” tag when the Gravity configurator launched.
Reservation holders who placed orders as early as July 2025 say their sales advisors quoted a November production start.
One buyer in Sunnyvale, California, said his advisor gave that guidance at the time of order and repeated it months later.
The timeline shifted in late October.
Multiple buyers said their advisors revised the estimate to “sometime in December.”
One reservation holder said his advisor confirmed December production and added that the four-to-six-week build cycle meant first deliveries would not arrive before February or March 2026.
Focus on Ramping
The company’s third-quarter earnings call emphasized production ramp efficiency and delivery cadence as near-term priorities.
Interim CEO Marc Winterhoff said the team was “intensely focused on ramping up production.”
Lucid ended up reaching its lowered guidance of manufacturing 18,000 EVs in 2025 thanks to a sharp production ramp in the final months of the year.
Common Move
US EV maker Rivian discontinued several R1T and R1S color and trim options during its production ramp in 2022 and 2023 to streamline manufacturing, then expanded the palette as production matured.
Tesla deliberately launched the Model 3 in 2017 with only two configurable choices — color and wheel size — calling limited configurations “critical to achieving a rapid production ramp.”
Lucid has gone a step further by closing the order book for the color entirely, gating demand intake rather than simply deferring production or limiting options at launch.
Advantage Credit
The company has recently extended its $7,500 ‘Lucid Advantage Credit’ for leases of the Gravity model for the second time.
Lucid said customers must now take delivery by February 12, extending from the previous January 18 deadline, which had already been extended on January 2.
The offer applies only to US customers leasing a new Lucid Gravity from existing inventory.
