Lucid Motors is stepping up efforts to increase sales in Europe’s largest car market by rolling out a certified used-car program that includes 0% financing, warranty coverage and roadside assistance.
In an email sent to prospective customers in Germany on Thursday, the California-based EV maker advertised “Lucid Used Cars. New Confidence.”
Lucid advertised selected pre-owned and demo vehicles guaranteeing they undergo a 100-point inspection and are sold with the remaining factory warranty.
Buyers of used models will benefit from the same services available to new-vehicle owners, including 24/7 Lucid Care support and free mobility assistance across 15 European countries.
Among the vehicles offered is a 2023 Lucid Air Pure with 4,711 kilometers, listed at €83,470 ($97,970) and available from €799 ($938) per month with 0% financing.
The brand’s debut model delivers 358 kW (487 horsepower) and accelerates from 0 to 100 km/h in 4 seconds, while featuring a WLTP range of up to 725 kilometers.
Lucid details remaining warranty coverage for the model: roadside assistance and vehicle coverage until March 2028 or 80,000 kilometers, whichever comes first, and drivetrain coverage through March 2032 or 160,000 kilometers.
Standard features include DreamDrive Premium driver-assistance, Surreal Sound Pro audio, and a 12-way adjustable heated front seat package.
The EV maker, which has struggled with low sales volumes in Europe despite premium positioning and recent price cuts, is now broadening its strategy to include financing promotions and certified used vehicles.
In Norway — and according to the platform Elbilstatistikk — Lucid failed to register any new cars in September, while German registrations have remained modest since its entry in 2022.
The company is simultaneously preparing to introduce its Gravity SUV in European markets in early 2026, after deliveries of the flagship Air sedan stalled below expectations.
As reported late last month, Lucid is also transitioning to a mixed retail model in Germany to counter weaker-than-expected demand across the continent.
The automaker registered 23 vehicles in Europe in August, of which 17 were in Germany.
Lawrence Hamilton, Lucid’s Managing Director for Europe, told Automobilwoche the company plans to be represented in 12 to 15 German cities in the first phase of the new approach.
The goal is to expand the partner network to about 50–60 locations.
Hamilton said the strategy is designed to give established dealerships “the opportunity to develop further” by adding Lucid to their portfolio.
The automaker plans to extend the model beyond Germany in 2026, with new market entries slated for Belgium, Denmark, the UK, France, Italy and Spain, relying exclusively on local dealer partnerships.
The approach mirrors that of several Chinese EV makers expanding in Europe, allowing faster scale-up at a fraction of the cost of wholly owned retail operations.
