Lucid Motors is set to start delivering the Gravity model in Europe, after the company quietly delayed the model’s first handovers on the Old Continent, which were initially planned for January.
The information was shared by an employee of the EV maker on LinkedIn this Thursday.
Fati Biljali, a Lucid delivery advisor for the Swiss market, wrote that “the Lucid Gravity has officially landed,” as “this month marks the start of Lucid Gravity deliveries, and the first vehicles are now making their way onto Swiss roads.”
Orders for the premium brand’s second model opened last September at the IAA Auto Show in Munich.
At the event, the management said that the first deliveries would take place in January.
Prices for the Gravity Touring start at €99,900 ($118,100) in Germany for the five-seat configuration. In the Dutch market, the model starts at €102,900 ($121,600).
The Grand Touring trim is priced from €116,900 ($138,200) in Germany, with a fully loaded version reaching €151,550 ($179,200).
The model can be purchased across Lucid‘s four European markets — Germany, the Netherlands, Switzerland and Norway — where it also offers its debut Air sedan.
Demand for the Gravity in Europe remains unknown, as Lucid has never disclosed order figures for any of its models in any region.
January Target
During the debut event of the model in Europe, interim CEO Marc Winterhoff told reporters — including EV — that the first SUVs would be delivered in January 2026.
Back then, Winterhoff said that a few units would potentially reach customers before the end of 2025.
“Even the first builds are being built already right now. They will come by the end of this year and then be available for delivery — I believe — beginning of next year,” Winterhoff said at the time.
“Maybe we can move one or two by the end of this year,” the interim chief added.
Lawrence Hamilton, Lucid‘s head for Europe, echoed the timeline.
“First deliveries we’re expecting at the very beginning of January,” he said. “European production has already started.”
However, as of February 27, the company had not announced any Gravity deliveries across its four European markets.
Demand in Europe
Lucid disclosed its fourth-quarter earnings results on Tuesday.
During the earnings call following the report, Morgan Stanley investor Andrew Percoco asked about the company’s expectations for European growth.
Winterhoff pointed to the mid-size platform launch, which will represent further growth than the current models available.
“The vehicles that we have right now, with the Air and the Gravity, they’re still actually on the large side,” the interim CEO stated. “Therefore, there’s not a tremendous growth that we’re attributing to that region, which will change with the midsize.”
He attributed the “vast majority of the growth of Chinese OEMs in Europe” to low-cost vehicles, noting that “when you look at the brands that are selling more higher-priced vehicles, they’re actually not doing very well at all.”
Lucid registered 18 vehicles across its four European markets in January, with Germany accounting for the majority at 11 units.
“And even, obviously, big players like BYD are, you’re seeing some kind of slowdown in Europe in their expansion in recent weeks and months,” Winterhoff added.
European Expansion
Management confirmed at the September event that Lucid has reopened internal discussions about producing a right-hand drive version of the Gravity, which could open access to markets such as the UK, Singapore, Japan, Australia, and India.
None of these have been confirmed so far.
Besides its four main markets, Lucid recently announced it will officially launch in Belgium “this Summer.”
Denmark will follow later this year alongside France and five other markets, as the company plans to expand into eight additional European countries in 2026.
The UK, Italy, and Spain are also among the markets Lucid is preparing to enter.
Hamilton said late last month that the EV maker remains committed to European growth as the brand prepares to adjust its business model to a hybrid approach that will include local dealerships, allowing faster expansion at lower cost.
The company announced on Tuesday that it has signed its first agreement with an European dealer agent, without disclosing what company it was.
EV exclusively learned that the deal was signed with German dealer group Wackenhut, according to two people familiar with the matter.
The mobility group represents brands such as Mercedes-Benz, Mercedes-AMG, Aston Martin, Smart, and Škoda.
