Image Credit: Polestar

Polestar German Sales Hit Two-Year High with 517 Vehicles

Data from Germany’s Federal Motor Transport Authority (KBA) showed on Thursday that Polestar sold 517 vehicles in June, the highest sales figures for the premium brand since August 2023, when it registered 754 vehicles.

Sales more than doubled sequentially from the 240 units sold in May, and jumped 54.8% from the 334 vehicles registered a year ago.

Polestar registered 1,060 vehicles in Germany during the second quarter, bringing its total sales in Europe’s largest car market to 1,915 units for the first half of 2025.

The company’s three-vehicle lineup is fully available in Germany, with Polestar 2 sedan’s prices starting at €48,990 ($57,400).

Polestar Germany currently offers a €4,000 bonus (about $4,500) and 0.0% financing for all new or inventory orders of its Polestar 3 and 4 SUVs.

Both discounts were previously available until June 30 — and now have been extended until the end of the third quarter.

The Polestar 3 is priced from €74,590 ($87,400) and the Polestar 4 begins at €57,900 ($900) after the deduction.

Polestar recorded its best sales month ever in both the Netherlands and Sweden. In June, the brand sold 434 vehicles in the Dutch market.

In Sweden, where the company is headquartered, Polestar registered 1,010 vehicles last month.

In Norway, where EVs represented 96.9% of total vehicle sales in June, Polestar sold 727 units, according to data from Elbilstatistikk. Registrations more than doubled from the 387 vehicles sold a year before.

The brand announced this week that its charging network, which was launched in March 2024, has surpassed 1 million charging stations across Europe thanks to the ramp-up of its partners.

In the U.S., Polestar June sales surged 82.7% year over year to 581 vehicles.

Polestar currently operates in 27 markets globally and plans to grow its European retail footprint to more than 180 locations by 2027.

Last month, vehicle sales in Germany declined 13.8% to 256,193 units. Among these, fully electric vehicles (BEV) accounted for 47,163 units, representing a 18.4% market share.

Hybrid vehicles made up 38.6% of the market, with 98,940 units sold, including 25,608 plug-in hybrids (PHEV). Sales of PHEVs rose 66.4% year over year.

Internal combustion engine (ICE) vehicles remained the most popular choice, with 110,090 units sold — about 42.4% of the market.

Volkswagen, BMW and Mercedes, three German automakers, remained the best-selling brands in the country. The legacy automakers sold 48,204, 22,026 and 22,404 vehicles, respectively.

When it came to new energy vehicle (NEV) brands, Tesla led the top with 1,860 units. China’s giant BYD followed with 1,675 fully electric and hybrid vehicles.

XPeng, which entered Germany a year ago, set a new sales record with 240 vehicles in June, while premium brand Nio saw a 63.6% drop to 16 vehicles sold in the country.

Matilde is a Law-backed writer who joined CARBA in April 2025 as a Junior Reporter.