Faraday Future CEO Teases Middle East Growth Plans After UAE Visit

Written by Cláudio Afonso | LinkedIn | X

The chief executive of electric vehicle (EV) startup Faraday Future, Matthias Aydt,  shared on LinkedIn on Wednesday that he visited Ras Al Khaimah in the United Arab Emirates (UAE) last week. The trip was aimed at reinforcing relationships and discussing strategic collaborations in the region, he said.

Last November, the company announced it would enter into the Middle East market by signing strategic cooperation agreements with Master Investment Group and Siraj Holding LLC, marking the launch of the FF brand in the region.

“Last week I had a short trip to Ras Al Khaimah in the United Arabic Emirates to meet our friends and strategic cooperations there. It was an intense two-day trip and I had the chance to visit people from RAKEZ, the local economic zone. I learned about actual and future developments in the emirate and I can share with the team for future planning,” Aydt wrote.

Aydt highlighted the importance of these discussions for the company’s future plans. He also mentioned an upcoming meeting on Thursday in Gardena with a strategic partner, suggesting that the outcomes of this meeting might prompt a return trip to the UAE soon.

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“Tomorrow, Thursday, we will welcome our strategic cooperation in Gardena. We will use the visit to synchronize our plans and next steps. Most likely the learnings from tomorrow will push me to go back to the UAE quite soon,” he added.

After a four-month hiatus, the electric vehicle startup resumed deliveries last week, handing over the FF91 2.0 to a retail shareholder.

The company has ambitious plans for the Middle East, including the launch of a limited-edition model, the FF 91 2.0 Futurist aiFalcon, which is specifically tailored for this market. Delivery of this model is targeted for 2024.

After a four-month hiatus, Faraday Future resumed deliveries on Thursday, handing over the FF91 2.0 to a retail shareholder.

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In a statement posted on the official app, founder YT Jia hinted at the creation of a new subbrand aimed at the mass market segment, signaling the company’s broader ambitions in the automotive industry.

The company has recently disclosed it had “preliminary discussions with several global OEMs and suppliers” on how the company can “help build a bridge between US and Chinese automotive industries through industrial coordination and collaboration”.

Earlier this week, the company revealed that Li Han, a member of the Board of Directors, resigned after spending 15 months there. Han, who also served on the Nominating and Corporate Governance Committee, cited personal reasons for her departure.

Faraday’s founder has recently released a video criticizing what he described as “biased interpretations” from certain media outlets and “attacks by malicious short-selling institutions” affecting the company’s market performance.

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Written by Cláudio Afonso | LinkedIn | X

Cláudio Afonso founded CARBA in early 2021 and launched the news blog EV later that year. Following a 1.5-year hiatus, he relaunched EV in April 2024. In late 2024, he also started AV, a blog dedicated to the autonomous vehicle industry.