KeyPoints
- Fisker opens reservations for its second product, the PEAR, the Personal Electric Automotive Revolution
- Starting price of $29,900 in the US before taxes and incentives for the five-passenger, all-electric vehicle
- The agile urban EV will start deliveries in 2024
The all-electric Fisker PEAR blends sustainability, technology, and design into a digitally connected, compact, five-passenger urban EV. Featuring intuitive controls, sporty driving, clever storage, and a focus on industry firsts, the Fisker PEAR will start at $29,900 before taxes and incentives in the US. Fisker’s first vehicle, the all-electric Fisker Ocean SUV, will start production in November 2022. Fisker has partnered with Foxconn to produce this innovative EV.
“Our customer wants to take a step into the future with us,” CEO Henrik Fisker said. “We are opening up reservations for PEAR following continued demand.”
“PEAR will feature the very latest technology in a beautifully designed, affordable urban mobility device,” he added. “It’s an exciting vehicle and an exciting time for the company as we expand our lineup.”
Consumers can reserve the Fisker PEAR for $250 for the first reservation and $100 for the second reservation. Deliveries will begin in 2024. The Fisker PEAR will be produced in Ohio with a minimum initial production of 250,000 units per year.
“It’s going to look good but it’s going to look ultra, ultra modern,” says Henrik. “It definitely looks completely different from anything else that you have seen. My aim was to create a vehicle that really could be recognizable easily and stand out from any other vehicles in the segment.”
Fisker will stage the European debut of its all-electric Fisker Ocean SUV at Mobile World Congress in Barcelona later this month.
The Fisker Ocean Model will start deliveries in certain European countries and North America following the vehicle’s start of production in November 2022. Fisker recently opened a European office in Munich and is building a brand experience centre in Germany, with other European countries to follow. Fisker recently announced a comprehensive plan to deliver high-quality service, including Fisker Mobile Service, at multiple locations in European launch countries.
Mobile World Congress runs from 28 February–3 March 2022 and attendees are welcome to visit the show stand to see the Fisker Ocean in person.
“I couldn’t be more excited to unveil the Fisker Ocean in Spain and present its unique combination of performance, value and technology to the European media and prospective owners. I’m particularly thrilled to announce segment-leading range for the Fisker Ocean”.
CEO Henrik Fisker
“Europe is essential to our company as we work towards the start of production in November at a carbon-neutral factory in Austria”, he added. “We aim to make the world’s most sustainable vehicle and to start deliveries in Europe this year. Ultimately, we expect to sell 60,000 units annually in the region”.
Fisker is developing a comprehensive and well-integrated European strategy. In 2021, the Manhattan Beach, California-based startup established an office in Munich and is rapidly adding staff to serve a fast-growing electric vehicle market.
The company is constructing its first European-based brand experience centre in Munich, with plans for additional centres in other European countries. The company’s industry-leading warranty will be supported by service centres throughout the region. For service, the company is offering at-home vehicle pick-up, or Fisker Mobile Service, for customers who prefer that skilled technicians come to them.
Finally, in 2021, Fisker created its Fisker Magic Works and chose England as the division’s headquarters. This branch of the Fisker organisation will develop special editions of the company’s vehicles alongside new, high-performance projects combining sustainability with Henrik Fisker’s commitment to beautiful, emotional design.